Roblox Corporation (XNYS: RBLX) is aiming to capture a significant slice of the $190 billion global gaming industry. Cofounder and CEO Dave Baszucki recently shared the company’s ambitious goal of having 10% of the gaming market operate on the Roblox platform.
“We’re seeing more engaging content and a broader demographic reach,” Baszucki said, pointing to the company’s efforts to build a more diverse and global ecosystem of creators and players.
Roblox’s first quarter results for 2025 exceeded expectations, driven by increased engagement from users over the age of 13 and the introduction of new gaming genres. The company reported a 29% year-over-year increase in revenue, reaching $1.03 billion. Bookings, which reflect in-game currency sales, rose 31% to $1.2 billion. Average daily active users climbed 26% to 97.8 million, while total hours engaged on the platform surged 30% to 21.7 billion. Looking ahead, Roblox forecasts full year revenue between $4.3 billion and $4.365 billion, representing nearly 20% growth. Adjusted operating profit is projected to range from $205 million to $265 million, with mid-range growth of about 28%.
The company’s strong performance has driven its stock to a 52-week high, with shares up 165% over the past year. Despite this rally, the average analyst price target stands at $77.95 approximately 16% below current trading levels suggesting some caution among market watchers.